Right-Brain Brands | Eric Whitacre

Right-Brain Brands

Imagination, empathy, and fresh perception

About
Book
Hire Tracy
Speaking
Why Right-Brain Brands?
Just for fun
Insights
Contact

Currently viewing the tag: "Eric Whitacre"

Connecting for beauty

By Tracy · Add Comment

Most social media-driven crowdsourcing efforts leave me cold, I'll be honest. The wow factor of the mechanism or the participant count often seems more impressive than what's actually being done. So I was quite skeptical when I clicked on a recently released TED talk by composer Eric Whitacre about his virtual choir initiatives. As a lifetime alto, though, I was intrigued. I dare you to watch this and come away unmoved.

Continue Reading

Need whole-brain marketing help?

617.797.2136 | Contact RBB
Categories